Mission: Fill The Room
ALTAG commissioned the promotional video for the first international forum inspired by NASA, an event created for senior executives. The video had to announce the forum, present its main ideas and introduce the participants and panelists.
ALTAG is a company with more than 30 years of experience understanding the development needs of businesses and executives across Latin America. It designs training programs with over 120 expert consultants worldwide, with the purpose of strengthening executives and business owners with high-level tools.
Their audience is senior executives and business leaders. They have little time and high standards, so the video had to communicate the value of the event quickly and with authority.
Narrative from Scratch
With no footage, the story had to come from the script. I wrote the copy, selected stock footage and edited it all into a single narrative that explains what the forum is about, who is speaking and why it matters.
Credits
ALTAG
Creative Direction
Rodrigo Luna
Video Editing
Rodrigo Luna
Motion Graphics
Rodrigo Luna
Sound Design
Rodrigo Luna
